GIOVANNI Eco Chic Straight Fast Straightening Elixir, 6.8 oz. – Ultimate Hair Straightening, Superior Smoothing, Heat Protection, No Parabens, Color Safe

Price: $13.69
(as of May 23, 2024 05:21:18 UTC – Details)

GIOVANNI Straight Fast Straightening Elixir smooths curls, relaxes waves, and helps control even the unruliest of hair. This lightweight crystal-clear gel adds silky shine while repelling humidity. GIOVANNI was the first full-range, salon-inspired hair-care brand in natural product stores, and today is the #1 selling Hair Care line in the United States Natural Products Industry. But before there was a brand, there was a pioneer. Arthur Guidotti had a vision and a love for all things hair. He began developing his passion as a hairstylist in Hollywood and Beverly Hills. By the 1960s, Arthur was maturing his talents and decided to open his own salon, called On Sunset. The salon was a bustling site, on the famous Sunset Strip, and a hit with many Hollywood celebrities, including Lucille Ball. Since 1979 the GIOVANNI Rule of Balance has been our commitment to make each product as pure and as natural as possible without sacrificing exceptional product performance. GIOVANNI is committed to creating only the highest-performance formulations, wrapped in aesthetically beautiful packaging and marketed with extraordinary visuals and graphics.
Product Dimensions ‏ : ‎ 2 x 2 x 7 inches; 8 ounces
Item model number ‏ : ‎ 18026
UPC ‏ : ‎ 716237180261
Manufacturer ‏ : ‎ Giovanni Cosmetics, Inc.
ASIN ‏ : ‎ B00066D8OS

MOISTURIZING SCALP CARE: GIOVANNI’s Straight Fast Straightening Elixir smooths curls, relaxes waves, and helps control even the unruliest of hair. This lightweight crystal-clear gel adds silky shine while repelling humidity.
DEEP HYDRATION: Powered by Botanical Extracts and Oils, this styling elixir protects hair from heat styling while smoothing and hydrating hair for the ultimate sleek style.
COLOR SAFE: GIOVANNI Straight Fast is 100% color-safe, nourishes hair with vitamins, antioxidants, and omega fatty acids without stripping color.
VEGAN-FRIENDLY & CRUELTY-FREE: GIOVANNI Products use a number of organic ingredients and are Leaping Bunny Certified cruelty free. GIOVANNI Products are never tested on animals and come in sophisticated recyclable packaging.
LAURYL & LAURETH SULFATE FREE: GIOVANNI products do not contain harsh chemicals commonly used in regular beauty products, leaving you with strong, beautiful hair.